The journal

The best garments for an event print bar

Merch Troop · Planning guide

The house tee: Bella+Canvas 3001

If a print bar has a signature pour, it's the Bella+Canvas 3001. It's a soft, retail-weight tee that guests actually wear, available in a deep palette we can match to your event color. Full-color DTF transfers press onto it cleanly, holding fine type and photographic detail wash after wash. It's the fastest, most universally loved piece on the menu — the safe, excellent default for almost any event.

Premium fleece for perceived value

When the venue runs cool or the gift needs to feel substantial, midweight and heavyweight hoodies and crews raise the bar. Fleece presses beautifully and reads as a genuine keepsake rather than a throwaway, which makes it a favorite for executive events and cooler-weather weddings. It costs more than a tee, so it's usually offered as an upgrade or reserved for smaller, higher-touch guest lists.

Caps: Richardson 112 and Flexfit

Caps are the quickest, most flattering piece at the bar. A structured Richardson 112 trucker or a fitted Flexfit takes a pressed patch or a name drop in seconds and suits standing receptions where guests don't want to hold a folded shirt. They photograph well, they get worn immediately, and they're a reliable crowd-pleaser at launches and sporting-adjacent events.

Heavyweight totes as the swag-bag swap

The canvas tote is the graceful answer to the plastic swag bag. Printed to order in a heavyweight fabric, it's the piece guests actually carry home from a gala and reuse for months afterward — which means the brand or event mark keeps working long after the night. It's also a natural fit when guests are already carrying auction items or programs and want something to hold them.